5 Steps to Identifying Your Perfect Customer and Developing a Customer Profile
As a small business owner, it’s essential to have a clear understanding of your ideal customer. After all, your marketing...
Content Marketing: 23 Ways to Get Better Results in 2023
Do you want better results in 2023 with your content marketing strategy? The good news – it’s not as intimidating...
Thank you for being part of Bear Content in 2022
As 2022 draws to a close and we look forward to the opportunities in 2023, I want to express my...
Why Photographers Host Test Shoots
Since the start of my career, I’ve subscribed to the Japanese concept of Kaizen. The compound of two words, Kaizen,...
Why Every eCommerce Business Needs Product Photos
Unsurprisingly, product photos play a critical role in successful e-commerce businesses. In the age of digital retail, having quality product...
5 Tips for Creating Compelling Internal Videos
If you’re like most business owners, you’re always looking for new and innovative ways to keep your employees engaged and...
Making Content Marketing a Priority When You’re Already Busy
You’re a business owner. You have a lot on your plate. And you probably don’t have time to add content...
5 Simple Design Tips For Small Business Marketing Success
Design is an integral part of any marketing strategy, regardless of the size of your business. However, designing effective marketing...
How to Create a Professional Email Address
When it comes to business, email is critical. Email is the perfect way to stay in touch with clients, customers,...
How The John Lewis Christmas Advert Captures The Spirit of the Season
I’m a sucker for the John Lewis Christmas Advert. Each year, nothing marks the start of the festive season better...