5 unconventional marketing tactics for small businesses (How to win new customers in the second half of 2021)
It looks like the UK economy remains on track to fully reopen this summer. Despite a ‘third peak’ of the...
Small businesses: use this advice to create an effective social media strategy (5 tips)
In this blog post, 5 tips for small businesses to create an effective social media strategy. How much time do...
Brand Bidding: I was shocked when I discovered competitors were running ads against my name
I should caveat this blog by stating that I’m not in the habit of Googling my name. However, a few...
How can businesses thrive in the coming weeks and months?
What steps can business owners take, from a marketing perspective, to ensure businesses thrive as Covid restrictions are eased? The...
What is your content marketing goal?
I spent some time this morning reading The 2021 State of Digital Content Report and found myself drawn to a...
Content Marketing Data Analytics or Intuition: Which Strategy Is Best For You?
When planning your content marketing, should you rely on the data or go by gut feel? The start of the...
6 ways to boost PR reach
How can you boost PR reach each time you receive a press mention? Getting quoted in the press is a...
Instagram hashtag strategy (discover the secrets)
If you post on Insta, you need a successful Instagram hashtag strategy to ensure your posts are found. Adding the...
SEO checklist to implement in just 5 minutes (to get your blog content found by Google)
In this blog post, a highly effective 8-point SEO checklist to apply to every blog post you write to get...
Your website copyright date and how it can hurt your site performance
Can something as minor as the copyright date displayed in the footer of your website be harming the performance of...