The six marketing influence weapons that will boost your small business success
During a networking meeting the other day, I was chatting with a recent graduate about marketing influence weapons. Before starting...
How to increase sales with employee advocacy
Did you know that customers perceive staff as more trustworthy than corporate marketing? With customer trust more vital to brand...
How to Build Trust, Reputation and Loyalty with the Power of Provenance Marketing
I spent some time this weekend visiting the brilliant Surrey Hills Wood Fair in Cranleigh. On Saturday, we visited as...
Why you need always on content marketing
Several years ago, a local business owner shared his experience of running marketing campaigns. It wasn’t good. As a small...
Why every business should have a media company mentality
One of my favourite marketing gurus, Gary Vaynerchuk, often talks about having a media company mentality. He explains that the...
Why you need to get these digital marketing basics right
First impressions count when it comes to these digital marketing basics. You only get one opportunity to make a good...
Content is king, but repurposing is queen
Content is a fundamental part of modern marketing. Creating compelling content is what we do here at Bear Content. Whether...
6 local marketing tips to win more customers
Buying coffee at the artisan market I spent the day on Saturday helping out at an artisan market in our...
7 marketing skills that will be crucial for success in 2021
As a small business owner, marketing is your most important task. Whether it’s selling products or services, you need to...
7 summer marketing tasks that will pay off when the holidays are over
Summer is here! It’s a time when most people take some time off from work to spend with family and...